Portugal e Panasonic - as semelhanças

Ontem no FT um exemplo ao vivo e a cores do que escrevíamos sobre o Red Queen Effect na economia em "Panasonic nears a turning point in its reinvention race"

Por um lado, os rivais transformaram-se mas a Panasonic ficou para trás:

"Rivals Hitachi, Sony and NEC have been rewarded for executing painful transformations, each surging six times in value over a decade, while Toshiba was sold in 2023 for $15bn to Japan Industrial Partners. In contrast, the market value of Panasonic has languished for the past 10 years at about ¥3.75tn ($25bn)."

Falta visão e estratégia clara:

"We’ve talked with them but they don’t make any decisions. They’re siloed,” said a private equity executive in Japan. “We don’t have a clear picture of how that company will transform itself. It’s drifting."

Ontem à hora do almoço fui buscar uns livros entregues num ponto de recolha, enquanto regressava a pé ao escritório, folheei um deles e li um subcapítulo "Your best thinking five years ago is your baggage today." Encaixa bem com:

"Yet the legacy of successes in the 1980s and founder Konosuke Matsushita’s ingrained ‘water tap’ philosophy — to make products as abundant as water to capture a large share of the market — has made it hard for the company to evolve. Ogawa added: ‘Making that mindset shift is extremely difficult.’

...

Atul Goyal, analyst at Jefferies, said Panasonic's "real transformation begins when they decide what businesses they're good at" and prioritise allocating capital to areas of high-tech manufacturing competence.

One big decision shaping Panasonic's future will be the extent to which it offloads or halts the low-margin consumer electronics that made it a household name. Panasonic was attempting a "China cost, China speed and Japanese quality" revival, said Ogawa. [Moi ici: Como cá se faz com a importação de paletes de mão de obra barata e se adia a subida na escala de valor]

Neil Newman, head of strategy at Astris Advisory, has no doubt that Panasonic can push into new areas such as AI but he said the issue was "they always bring their baggage with them". [Moi ici: Vêem a ligação ao subcapítulo do livro. Weird!!! Não há coincidências, todos os acasos são significativos]

"Either they risk everything on a real restructuring and get rid of the consumer electronics," said Newman. "Or they just don't... and never set the world alight but risk gradual decline towards vulnerability and obscurity." [Moi ici: Conseguem a ver a ligação à "DVD leadership team", tão clara que até dói fisicamente]