"My plan for American manufacturing jobs: shift from mass producing to mass customizing goods close to the customer. Problem solved."
It’s tempting to look at craft businesses as simply a rejection of modern industrial capitalism. But the craft approach is actually something new — a happy refinement of the excesses of our industrial era (Moi ici: Isto é o que encalhados da tríade não percebem e que expus aqui e aqui) plus a return to the vision laid out by capitalism’s godfather, Adam Smith. One of his central insights in “The Wealth of Nations” is the importance of specialization. When everyone does everything — sews their own clothes, harvests their own crops, bakes their own bread — each act becomes inefficient, because generalists are rarely as quick or able as specialists.