O fim de uma citação

Uma das citações que costumo usar e que tenho de colocar na prateleira dos obsoletos é:
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"Não competir com a China nos custos e com a Wal-Mart no preço"

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Por um lado, a China vai vendo a sua vantagem sofrer uma erosão, fenómeno que tenho ilustrado profusamente aqui no blogue. Por outro lado, a internet e outros projectos começam a morder os calcanhares à Wal-Mart:
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"Emulate Wal-Mart And Dare To Be Bad?"
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Para a empresa portuguesa-tipo recomendo a reflexão:

"Now it’s true that this pattern is pervasive in large corporations today. But is “daring to be bad” a pattern be emulated?"

O dono da prateleira é poderoso, mas mais poderoso que ele é o consumidor anónimo:

"Today Wal-Mart is caught in the middle. If we want something quick, we go to a convenience store. If we want something cheap, we go to Amazon. Wal-Mart? Sorry. We don’t need you any more."

E agora para toda a gente que está no retalho, o desafio:

"The reality is that Wal-Mart’s business model in the US is broken. It is suffering a slow and agonizing death in the Amazon jungle. Instead of Wal-Mart thinking through which aspects of its customer service can be cut back, Wal-Mart, if it is to have a real future, needs to fundamentally re-think its business model with the customer at the center: what would it really take to delight its customers in today’s marketplace?"