Um tema já várias vezes abordado aqui no blogue, Mongo vai mudar a forma como o emprego é visto, tema desenvolvido em "The Rise of the Naked Economy: How to Benefit from the Changing Workplace" (aqui, por exemplo).
.Os sinais da evolução estão por todo o lado:
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Por exemplo em "The Rise of Invisible Work" (onde se fala do emprego criado e não contabilizado)
"In the previous year, according to numbers crunched by the consulting firm HR&A Advisors, Airbnb had helped generate $632 million in economic activity throughout town, supporting 4,580 "jobs." Its hosts – individuals often held up as direct competition to major hoteliers – were making on average $7,530 a year renting out their homes. And the visitors they welcomed stayed longer (6.4 nights on average) than the typical New York tourist, and spent more money in the process ($880 at New York businesses).Por exemplo em "Flexibility: The New Definition of Success":
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So far, the sharing economy’s impact has been largely unseen because we (and the Bureau of Labor Statistics) are used to counting employment in whole jobs, or part-time jobs, not something-I-do-on-the-side-while-I-freelance jobs.(Moi ici: Recordar o caso português dos empresários em nome individual em "Estou sempre a aprender") Currently, companies like Airbnb, and Etsy, and Sidecar enable tens or hundreds of thousands of people who are even further down the food chain than “small businesses.” They’re micro-entrepreneurs doing something so nontraditional we don’t even know how to measure it.
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There’s a creative destruction element to the sharing economy that theoretically threatens hotels or cab companies, or even the auto manufacturers who used to build and sell cars to 25-year-olds who’d now rather use Zipcar instead.
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The sharing economy is fundamentally premised on new technology, and it's creating new jobs exactly like this for the developers and programmers on the back end of Etsy’s platform or SideCar’s app. But that’s not the most interesting part of this story.
“eBay’s impact hasn’t been on the thousands of tech jobs it created for eBay,” Sundararajan says, “but on the hundreds of thousands of sellers it created.”
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That’s where the real economic impact here lies, and it’s not actually clear if all of those people – Uber drivers, Etsy sellers, Airbnb hosts – need more complex skills than what was required of them a decade ago. If you sell furniture on Etsy that you built with a Makerbot 3D printer that you keep in your living room, your skills probably have grown more advanced.
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But, for the most part, the sharing economy is not creating new machines that people must learn to use to produce more stuff. It’s creating new marketplaces to access familiar things in better ways.
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“Google comes, hundreds of tech jobs are created, and there’s a lot of hoopla about these things,” he says. “Meanwhile, Etsy is quietly creating massive amounts of employment, and they’re not counted as jobs.”"
"Right now, and perhaps even more so in the future, success may be about maximal autonomy and flexibility to do interesting work and get paid a living for it, as opposed to vertical ambition."Por exemplo em "The art and craft of business":
"The maker movement can no longer be dismissed as just a bunch of tech-loving amateurs. In November Etsy published a study based on a survey of 5,500 of its American sellers, of whom 88% were women. Although 97% worked from home, 74% said they considered their Etsy shops to be businesses, not hobbies. Although most said they used Etsy to top up earnings from other work, 18% said that it was their full-time job. Mr Dickerson sees this as the start of a trend, particularly among women and under-30s, towards work with flexible hours, based on a personal interest and done at home.
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Maybe. But the rise of Etsy may say more about consumers than about sellers. “People are getting tired of the same old big-box retail products,” says Mr Dickerson, adding that young adults in particular are attracted by the life stories of the sellers whose products they buy. Presumably with Amazon in mind, he says this “could not be more different than mass-produced items delivered to you by drone.”"
