Not to dare is to lose oneself

Conseguem recordar aquele anúncio radiofónico em que dois indivíduos na selva são descobertos por um leão.
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Um começa a correr desenfreadamente, o outro senta-se e calça umas sapatilhas.
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O primeiro pergunta-lhe, pensas que vais correr mais do que o leão?
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E o segundo responde, não preciso, basta-me correr mais do que tu.
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Muita gente anda tão preocupada com o futuro da economia em 2012 que se esquece do seu próprio futuro... que se esquece que a economia não existe como uma entidade autónoma... a economia é o resultado, é o agregado do desempenho de todos os actores.
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Muitos esperam pela famosa retoma, esperam pela subida da maré, para subir, como todos os barcos sobem com a maré.
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A minha receita é outra, a minha receita passa por Mt 25, 14-39.
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Se cada agente pensar no seu próprio futuro...
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"G. K. Chesterton wrote, “If you leave a thing alone you leave it to a torrent of change. If you leave a white post alone it will soon be a black post. If you particularly want it to be white you must be always painting it again; that is, you must be always having a revolution.”
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Without intervention, without progressive change, without revolution, everything in our work and our lives gets worse. Our bodies degrade, our relationships fizzle, our jobs disappear, and our ideas become obsolete (it has happened to countless organizations and to most of my friends).

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The Danish philosopher Søren Kierkegaard wrote, “To dare is to lose one’s footing momentarily. Not to dare is to lose oneself.” Lose your footing in 2012, experience life fully and perhaps, just perhaps, you’ll find yourself again."

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Ler o excelente postal de Tom Asacker "Breakout, breakthrough or breakdown."

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E recordar o desconforto com "Algo não me soa bem"

A estrada menos percorrida

Todos os meses recebo e-mails deste tipo:

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"Greetings,

I'd like to contact the person responsible for the development of balancedscorecard.blogspot.com.

I can list your website in our search engine (xxxxx). This will give you a) extra in-bound links, and b) additional traffic. We currently send over 12,000 visitors per day to those sites that are listed at no cost to our users.

Here are some sample runs, your site will of course be listed under YOUR keywords:

xxxx/dvd-release-dates/
xxxx/ethiopian-review/
xxxx/apartments/

The data for the search engine is provided by our free Real Analytics tracking system, so all you have to do is set up tracking on your website and our system will do the rest automatically. Our Real Analytics program will also provide you with detailed traffic statistics. Furthermore, it will report your website's rank in all search engines for all keywords, including specialty search engines, like Google Images.
..."

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Nunca ligo. Há o caso de uma empresa brasileira que quase me insulta porque não respondo.

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Descobri há momentos um texto de Tom Asacker que descreve o meu pensamento "Don't pursue marketplace success"

Tom Asacker

"What do I want my customers to think about themselves and their decisions in my presence - by incorporating me into their lives?"
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"I encourage you to remember that customers really don't care about your story."
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So may I then suggest that the best way to get them to care about you is to NOT care about your story. It's irrelevant to them, as noted above.
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Rather, the best way is to empower them with unique and valuable experiences, activities, tools, etc. Ones that will help them bring their stories - the ones about themselves - to life.
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It's a difficult concept for many, and is summed up nicely in this quote from Brian Phipps: "Brands that can, do. Brands that can’t, tell stories."