Na senda dos meus postais sobre Bieber, ou sobre um negócio ter inimigos, ou não ter 100% de clientes satisfeitos, este texto de Seth Godin, "Pleasing the unpleasable" que o meu amigo Paulo me mandou:
"There are bosses, customers and partners who will never be happy.
And sometimes, despite the futility, we work to please them anyway.
Because that can be a compass. It can help us do the work that will satisfy others (or ourselves).
It can also be a trap, an endless treadmill of disappointment that leads nowhere in particular.
We should be clear about which one we’re on. Because working to please the pleasable is a lot more likely to pay off."
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