sábado, julho 18, 2015

Alterar modelo de negócio e blockchain

Enquanto artistas e autores inventam, em conluio com os políticos, estratagemas para serem extorquidas taxas aos consumidores, tudo continua na paz do Senhor acerca do seu modelo de negócio:
"“This is an industry whose fundamental business model has been completely upended, but its cost structure and its intermediary structure haven’t changed from a very different era,” says Panos Panay, the institute’s managing director. “Let’s just face it: You don’t need all these people in the supply chain.”
...
To replace this whole Rube Goldberg setup with modern technology, you'd need a system that tracks when music is played and who owns the various rights to each song, something the music industry has tried and failed to create in the past. And you'd need a way to link that to a payment method.
This is where the blockchain—the technology underlying Bitcoin—comes into play."

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