quinta-feira, dezembro 18, 2014

Ideias versus prática (parte I)

Ao ler "Business Strategy - Managing Uncertainty, Opportunity, and Enterprise" de  J.-C. Spender, há uma constante: a valorização da prática, da experimentação.
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Por exemplo:
"Debate is fine but practice is what matters
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Thus no theory can embrace all the issues a practice engages.
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Judgment is always necessary to reasoned practice, a view theorizing tries to deny.
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strategists are always working with particulars and so have limited interest in theoretical statements
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Doubt is key - we must remain open to the possibility that things are not what they seem."
Ao ler "The Innovator's Hypothesis: How Cheap Experiments Are Worth More than Good Ideas" de Michael Schrage encontro além de "Acerca de Keynes (parte II)" mais isto:
"Joseph Schumpeter. A brilliant rival to Keynes, he disagreed about the importance of ideas in making innovation happen. “Successful innovation…,” he wrote in 1928, “is a feat not of intellect but of will. Its difficulty consists in the resistance and uncertainties incident to doing what has not been done before. …”
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For Schumpeter, commitment to overcoming resistance and managing uncertainty—not cultivation of intellectual prowess—determines innovation outcomes. Ideas aren’t irrelevant to Schumpeter, who was arguably as much an intellectual elitist as Keynes. But he recognized their inherent inferiority to action when it comes to the marketplace. Aspiring entrepreneurs shouldn’t invest too much in inferior goods. Real innovators—real leaders—know that actions speak louder than words and behave accordingly."
Ao ler "Sometimes Being Wrong Can Be More Valuable Than Being Right", encontro o mesmo padrão:
"While the Gödel and Turing showed that logic was no longer absolute or infallible, its flaws were manageable and the systems they created in its place made the information age possible.  Out of the rubble of Aristotle’s logic, a new world was born.
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Entrepreneurs engaged in creative disruption keep the system humming along, so as long as we have innovation, there is no contradiction.  We do have rent seeking, such as car dealers lobbying against Tesla, which is a problem, but not an insurmountable one.
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In the process, we learned something important.  It’s not business per se that creates value, but innovation."

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