Os Muggles só conhecem folhas de cálculo

Li "What happens next at Dow Chemical" e aquele final:

"One idea is that DuPont could spin off its Agricultural chemicals business as well. You don’t have to be much of an investment banker to then see the potential for a Dow Ag and DuPont Ag merger. One R&D budget, one set of central costs, lots and lots of cost savings. Oh, and one more chance at empire building for a currently unpopular chief executive with a track record of broken promises."

E pareceu-me uma língua estrangeira... lembrei-me da diferença entre "shopping versus buying", só conseguem ver o buying, só conseguem ver o que está na folha de cálculo, são "Muggles" não imaginam que existe a magia!
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Prefiro o caminho assente na magia, prefiro o desafio "Do You Know What Makes Your Company Distinctive?"

"Every company has a limited amount of time, money, and resources that it can invest in innovation. That’s why they should focus their energies on opportunities that will set them apart from their competition — that is, they should innovate where they differentiate.
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Your differentiator must be difficult to replicate.
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Your customers determine your differentiator.
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You can’t catch your competition. It’s difficult to beat the current market leader in its area of differentiation. So choose a different angle."