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The general principle for sequential-move games is that each player should figure out the other players’ future responses and use them in calculating his own best current move. This idea is so important that it is worth codifying into a basic rule of strategic behavior:
RULE 1: Look forward and reason backward.Anticipate where your initial decisions will ultimately lead and use this information to calculate your best choice."
Trecho retirado de "The art of strategy : a game theorist's guide to success in business & life" de Avinash K. Dixit e Barry J. Nalebuff.