"Of all the entrepreneurs in Germany, Mülheim was the home of the country's most successful - and most secretive. Karl Albrecht was the elder of two brothers who, in 1946, took over their mother's grocery store in the neighbouring city of Essen. After the introduction of the Deutschmark in 1948, the two brothers invented a new retail concept - the discount store, with a limited range and very low prices. They called it Aldi, which stood for Albrecht Discount....The Albrechts never gave interviews. By the time Karl died, at the age of ninety-four, in 2014, he was not only the richest man in Germany, and number twenty in the world, he had also never met a German chancellor in his lifetime. He, like much of his generation of entrepreneurs, did not owe his success to politics."
Sublinhar isto no prólogo de um livro não augura nada de bom.
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