quarta-feira, novembro 23, 2016
Tendências nas estratégias produtivas na Europa
"How have the competitive priorities of European manufacturers changed over the last 20 years? We investigate this question by conducting a longitudinal analysis of the International Manufacturing Strategy Survey database, holding datasets from 1992, 1996, 2000, 2005, 2009 and 2013. We highlight five trends in the data. First, quality [Moi ici: Qualidade aqui não é ausência de defeitos é: mais atributos] and dependability remain the highest competitive priorities. Second, cost appears to be the most fluctuating competitive priority, and companies seem more concerned with costs during times of economic decline. Third, in general, service seems to be on a decline, but an increase in delivery speed offsets this tendency. Fourth, flexibility and innovation is gaining relative importance. Fifth, sustainability is among the least important competitive priorities and discontinues its growth trend in relative importance.
Trechos retirados de "Trends in Manufacturing Strategies: A Longitudinal Investigation of the International Manufacturing Strategy Survey" de Torbjørn H. Netland e Jan Frick publicado em "International Manufacturing Strategy in a Time of Great Flux"
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