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O artigo chama a atenção para outra característica de Mongo, a economia da partilha e do aluguer, tantas vezes referida aqui no blogue (ver marcadores).
"It’s being called the “Sharing Economy,” “Mesh Economy,” “Collaborative Consumption,” and now the “Collaborative Economy.”
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Access is being made affordable to those who previously could not pay for hotel rooms, a rented car, a vacation yacht, one-of-a-kind jewelry, a gourmet meal served in a private room, or industrial or commercial space for a nascent company. In all these cases sharing or collaboration is involved. So is modern technology such as mobile, social media, sensor, data and location.
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Perhaps it’s all a temporary phenomenon, festered by the lingering remnants of the most persistent economic downturn in 65 years; perhaps it is representative of a permanent new way of doing business. The evidence seems to be pointing toward the latter, and many experts see it as sufficiently significant as to be defined as a new economy, one likely to disrupt many aspects of the old one.
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While people have been bartering, forming collectives, helping each other for centuries, there is something new and different going on today. Back in simpler times, these acts of sharing and collaboration all took place on the community level, where people knew each other by reputation and knew who to trust in business or confidences. Now it can go global and work in real time."
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