The challenge for senior managers, then, is to maintain both flexibility and direction. "
sábado, janeiro 16, 2010
Oportunismo Estratégico
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Um jongleur é alguém que consegue balancear o curto-prazo com o longo prazo, uma tarefa muito difícil, pois, o presente, o imediato, é um atractor que suga,
que puxa os recursos e, sobretudo, as atenções.
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Hoje, no comboio, descubro este artigo de Daniel Isenberg na HBR em 1987 "The Tactics of Strategic Opportunism":
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"These words express what I call “strategic opportunism”: the ability to remain focused on long-term objectives while staying flexible enough to solve day-to-day problems and recognize new opportunities. In several studies of senior executives, I have discovered that effective managers strike this balance.
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Failing to think strategically has a price, of course, as the communications executive acknowledged: “Sometimes I feel like a rhinoceros who doesn’t see well and whose power of concentration is terrible; he charges at something that’s a long way off, then forgets where he’s going and stops to eat grass.” On the other hand, managers who concern themselves only with charging at long-term goals may overlook something promising—or threatening—lurking somewhere in the grass along the way.
The challenge for senior managers, then, is to maintain both flexibility and direction. "
The challenge for senior managers, then, is to maintain both flexibility and direction. "
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