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Pegar num produto e transformá-lo numa plataforma.
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Criar um mercado para que programadores desenvolvam aplicações e serviços associados a esse produto.
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Criar parcerias com outros produtores para que queiram fazer parte da plataforma numa relação ganhar-ganhar-ganhar.
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Ver "GoPro Launches Developer Program":
"GoPro announced the public launch of its developer program.E à sua escala, como é que a sua PME pode começar algo deste tipo? Espero que os fabricantes de máquinas, por exemplo, estejam nesta onda.
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The initiative, which was quietly rolled out with a few partners a year ago, is aimed at offering official support of third-party companies that want to build products with seamless GoPro integration.
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First is having their mobile apps connect directly with GoPro cameras,
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Second is the ability for developers to build devices that can connect with GoPro cameras either physically or wirelessly
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Finally, third parties will be able to build mounting and housing products that specifically meet GoPro specifications,
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To date, 100 companies have joined the developer program.
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And GoPro’s initiative is launching with a certification program called Works with GoPro that offers third-party companies integrated marketing help and an official logo."
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