Atenção, cuidado com a inércia.

"The plan was to come in ... but when debris on the track brought out the safety car, Webber and his crew quickly threw out the plan. (Moi ici: algo que faz recordar Napoleão e a sua frase de que a estratégia morre no primeiro embate da batalha) The problem was that the competition—Ferrari—would probably do exactly the sames. So he skipped that step altogether, taking the lead with a clear track in front of him. It was a risk. (Moi ici: mas sem risco não há recompensa!)

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Formula 1 isn't the only place where success is dependent on going 'off strategy.' In organizations strategy often creates inertia, locking you into a course of action and commitments, a course of action which is also often clear to your competitors.

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By suddenly going 'off strategy' you can wrong foot the competition and create new opportunities.

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How will you know when it's time to go "off strategy?" Think through these simple questions, as a start:

• If we stick to the current plan, will we really achieve our full potential?
• What are the upsides from going off strategy, do they outweigh the downsides?
• What would the competition least expect us to do? And what would be the rewards for doing this?
• Does going off strategy allow us to exploit the things we do really well, and minimise the impact of the things we do less well? (Moi ici: em sintonia com o texto de Mark G Brown sobre uma má estratégia)
• Other than not in the plan, what's the argument for not doing it?

Being unpredictable in this way maybe the one way you can end up winning the race"

Trechos retirados de "Why Sometimes Going 'Off Strategy' Is How You Win".

Trechos em linha com o conceito de "palas para cavalos" como sendo o grande perigo da estratégia, como refere Mintzberg, o fundamental é estar atento aos sinais que vêm da realidade.