"Shoppers will experience a surge in "dynamic pricing" this year when retailers adopt technology that allows them to change the price of goods and services based on demand, the Bank of England has said.One in three companies plan to use "market-responsive pricing tools" over the next year, up from one in five last year, a survey by the Bank has found. The Bank defines market-responsive pricing as the use of algorithms, including Al, and digital display labels, to adjust prices in response to data on "demand, capacity or competitors' prices". Dynamic pricing raises the prospect of shops changing prices depending on the time of day, how busy a store is or the weather."
Vou aguardar para breve, nos supermercados em Portugal, preços apresentados em suporte digital.
Publicado hoje no The Times.
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1 comentário:
Em Portugal não vai fazer diferença porque os preços só possuem um sentido... o que não é muito dinâmico,
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