terça-feira, junho 23, 2020

"Organizations don’t just prepare for the future. They make it."

Outro trecho retirado da HBR de Julho-Agosto de 2020, "Learning from the future".
"Of course, strategic foresight also enables us to identify opportunities and amplifies our ability to seize them. Organizations don’t just prepare for the future. They make it. Moments of uncertainty hold great entrepreneurial potential. As Wack once wrote in these pages, “It is precisely in these contexts—not in stable times—that the real opportunities lie to gain competitive advantage through strategy.” It takes strength to stand up against the tyranny of the present and invest in imagination. Strategic foresight makes both possible—and offers leaders a chance for legacy. After all, they will be judged not only by what they do today but by how well they chart a course toward tomorrow."
Uma mensagem clássica deste blogue. 

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