quinta-feira, fevereiro 01, 2018

O imediato e o salto

Um destes Sábados fui a uma empresa familiar para ter uma reunião com o responsável da Produção.
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A certa altura, na sala de reuniões com paredes de vidro, apercebo-me que praticamente todos os membros da família vieram trabalhar nesse dia, um dia em que a fábrica está parada.
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Saltemos agora para "Black Box" de Matthew Syed:
 "By dividing a big challenge into small parts, you are able to create rigorous tests, and thus deliver incremental improvements. Each may seem small or, as Brailsford often says, "virtually negligible," but over time, and with discipline, they accumulate. You eventually reach the optimum point, the summit of the smaller hill. This is the Local Maximum. It is often the difference between winning and losing, whether in sports, business, or speed-eating hot dogs. But this visualization also reveals the inherent limitations of marginal gains. Often in business, technology, and life, progress is not about small, well-delivered steps, but creative leaps. It is about acts of imagination that can transform the entire landscape of a problem. Indeed, these are sometimes the most important drivers of change in the modem world."
Depois de ler este trecho não pude deixar de recordar aquela gente empenhada da fábrica daquele Sábado..

Quando se está tão assoberbado pelo imediato, é difícil o distanciamento para pensar na "Innovative Change". Lembro-me de ler, há muitos anos, que essa era uma das lições da história de Job no Antigo Testamento.

Já depois de escrever o texto acima li:
"epiphanies often happen when we are in one of two types of environment.
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The first is when we are switching off: having a shower, going for a walk, sipping a cold beer, daydreaming. When we are too focused, when we are thinking too literally, we can't spot the obscure associations that are so important to creativity. We have to take a step back for the "associative state" to emerge." 

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