"only 54%"

"Since the mid-2000s, organizational change management and transformation have become permanent features of the business landscape. Vast new markets and labor pools have opened up, innovative technologies have put once-powerful business models on the chopping block, and capital flows and investor demand have become less predictable. To meet these challenges, firms have become more sophisticated in the best practices for organizational change management. They are far more sensitive to and more keenly aware of the role that culture plays. They’ve also had to get much better on their follow-through.
...
the success rate of major change initiatives is only 54 percent. This is far too low. The costs are high when change efforts go wrong—not only financially but in confusion, lost opportunity, wasted resources, and diminished morale. When employees who have endured real upheaval and put in significant extra hours for an initiative that was announced with great fanfare see it simply fizzle out, cynicism sets in."

Agora imaginem o quanto o mundo muda e muda a uma velocidade mais forte, o quanto essas mudanças requerem novas estratégias, o quanto essas estratégias são apenas hipóteses que têm de ser testadas e afinadas ou revistas, o quanto a execução de uma estratégia assenta na implementação e integração de projectos de mudança em processos... projectos de mudança?

54% nos Estados Unidos! E por cá?


Trechos retirados de "10 Principles of Leading Change Management"