quinta-feira, maio 12, 2016

O triunfo das experiências por todo o lado

"Survey shows shoppers spend more on experiences such as holidays and eating out and less on products
They call it the “experience economy”: a huge shift in consumer behaviour is said to be under way, from buying things to doing things."
"Millennials are prioritizing the experience over what they are actually getting. A lot of older people simply can’t grasp this concept."
"But there’s a whole group of people — and this group is growing, by the way — who have said, “Forget that. I want to focus on experiences instead.”" 

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