Novos tempos...

Uma reflexão interessante na linha do que aqui se defende há muito, "Why Bigger Is No Longer Better":

"“Power is easier to get, but harder to use or keep,” and I think that encapsulates what’s going on.  It’s not that big is bad, it just doesn’t give you what it used to.  Conventional trappings of power, scale being just one of them, offer little protection these days.
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“Stability, not change is the state that is most dangerous in highly dynamic competitive environments,” notes Rita Gunther Mcgrath and she’s right. Large organizations used to be able to depend on stasis to protect their prosperity.  Those days are over and, most likely, they are never coming back.
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In the old economy of Porter’s value chains and five forces, a manager’s job was to continually build competitive advantage by increasing leverage in the marketplace.  However, in the new economy, Rita Gunther McGrath suggests that “transient advantage” is more realistic.  We increasingly live in an environment of uncertainty, not permanence.
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To put it another way, in the old economy managers played chess.  You succeeded by seeing a move or two further than your opponent.  However, the new game of strategy is more like an online role playing game.  You go on missions, earn new skills and artifacts, but you are continually looking for new quests.
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So scale isn’t what it used to be and the old days of empire building are over. Competing to win in the new economy is more of a journey than a construction project.  Your purpose must be clear, your skills must be honed and you only take what you need.  Anything more is just an encumbrance."

Fico a pensar nisto "A TRIPLE-E COULD CARRY MORE THAN 182 MILLION IPADS OR 111 MILLION PAIRS OF SHOES FROM SHANGHAI TO ROTTERDAM" e o sucesso europeu das pequenas tiragens, como o designou o Frederico.