"You have to play what’s in front of you"

Uma excelente metáfora "Management vs Tonga"
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Primeiro, recordar que este blogue é mantido por um fan do balanced scorecard. Alguém que acredita no poder que a monitorização de indicadores alinhados com uma estratégia, pode dar a uma empresa.

"Now, in certain contexts, exclusively quantitative measurements are powerful decision aids, but we fall into trouble when we extend the context inappropriately, yet still maintain our absolute belief in the power of quantitative measurement.
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Fast forward to a tour of the Antipodes commencing with an opening game in Tonga. The 80 minute game was terminated after half an hour as we ran out of substitute players. We were just as fast, just as motivated as they were but we were also lighter by an average of 15 kg per player. The picture at the top says it all.
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We did not adjust. We had statistics on our side; we just had to try harder - and ultimately we failed. We had stuck to our plan because we were confident that measurements were tied to the cause and effect of success, and we refused to play what was in front us.
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Now, I often no longer provide the intellectual argument. Intellectual stimulation provokes thought, emotional stimulation provokes action.
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Sometimes you need to let the management team play the Tongans.
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In my experience running this exercise, it reveals to senior management the real power of narrative research, (Moi ici: Daí a importância do mapa da estratégia) and then prompts further discussion on the potential danger of making a measure a goal, and how measurement and flexibility should always be in harness. You have to play what’s in front of you."