"In ageing democracies, it is possible for parties to win with a near-exclusive focus on people in the final third of their lives. But there are policy reasons why they shouldn't. Doing so distorts how political parties think. In the end, no one is happy: the old and the young get poor services, while everyone else feels neglected.
One reason for this is that, inevitably, we cost the state the most at the beginning of our lives and then again as we get closer to the end. Parties that compete solely for the older vote will have many more opinions about how the state should spend its money than how the economy as a whole should operate.
There are important debates to have about state spending, including the role of private providers in healthcare and the use of machine learning and other forms of innovation in schools and hospitals. But too often, these become about cheap tricks to promise the old more for less money, rather than the result of deep engagement with the policies in question.
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What makes a party successful in policy terms instead of just electoral ones is an ability to go beyond spending promises for targeted voters in order to create the type of voters it wants."
Se fosse só por lá...
Trechos retirados de "UK politics must stop fixating on the grey vote"
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