O paradoxo dos peritos

“The more credentials somebody has, the more assumptions they make, the less they test them, the more likely they are to fail”

Um tema clássico neste blogue o paradoxo dos peritos.

“Expertise is powerful—until it gets in the way of innovation. One of the sobering lessons of the great transformations in business, leadership, and society in the last few decades is that the people and organizations with the most experience, knowledge, and resources in a particular field are often the last ones to see and seize opportunities for something dramatically new.
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All too often, what we know limits what we can imagine.
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Too many companies and leaders, often the best companies and the most successful leaders, struggle with what she calls the “paradox of expertise”—the frustrating reality that the more deeply immersed you are in a market, a product category, or a technology, the harder it becomes to open your mind to new business models that may reshape that market or promising ways to leapfrog that technology. Past results may not be the enemy of subsequent breakthroughs, but they can constrain the capacity to grasp the future.
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“When it comes to innovation,” she argues, “the same hard-won experience, best practices, and processes that are the cornerstones of an organization’s success may be more like millstones that threaten to sink it. Said another way, the weight of what we know, especially what we collectively ‘know,’ kills innovation. . . . Why can knowledge and experience be so lethal to innovation? Because when we become expert, we often trade our ‘what if’ flights of fancy for the grounded reality of ‘what is.’” ”

Recordo sempre:

• O suíço que entrou no mundo do azeite;
• Os gurus que influenciam (um festival de 28 cromos);
• Zapatero; e 
• Gary Klein

"nós não vemos através dos nossos olhos mas através das nossas experiências", e "as nossas experiências produzem modelos mentais", modelos mentais que nos ajudam a perceber e a actuar sobre a realidade. A experiência é uma vantagem até... deixar de ser.
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E quando é que a experiência deixa de ser uma vantagem?
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Quando a realidade muda!"

Trechos retirados de “Simply Brilliant: How Great Organizations Do Ordinary Things in Extraordinary Ways” de  William C. Taylor.