"More than half of shoppers aged 15 to 29 are influenced by independent customer reviews, and 43 percent are influenced by social media, according to Euromonitor International’s Lifestyle Survey 2017. “When it comes to shopping for clothes, fit, sizing and quality are key criteria — and when shopping online, these criteria are so hard,” said Ayako Homma, a fashion and luxury consultant at the market research firm.
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The glut of positive reviews surely has helped the Amazon coat stand out."
quarta-feira, fevereiro 27, 2019
Para reflexão
Um artigo que merece ser lido para perceber o que se pode fazer e como as coisas podem funcionar, "What the ‘Amazon Coat’ Reveals About the Future of Shopping":
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