“Sequencing markets correctly is underrated, and it takes discipline to expand gradually. The most successful companies make the core progression—to first dominate a specific niche and then scale to adjacent markets—a part of their founding narrative.” – Peter Thiel, Zero to OneTrecho retirado de "Modeling Your Total Addressable Market"
quarta-feira, abril 26, 2017
"Sequencing markets correctly is underrated"
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