sábado, julho 05, 2014

"a common fix for poor marketing"

"Competing on price is a common fix for poor marketing. It invariably results in a devalued perception of the business’s products or services, inadequate customer support, and a constraint on the ability to grow margins. Lowering prices can be a trap that’s very difficult to escape."
Trecho retirado de "How to Raise Prices and Increase Demand at the Same Time"


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