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"While new business models are needed across the spectrum of healthcare, many impediments prevent new ideas from taking root. Barriers stem from the fact that health care in America doesn’t function like the free market. For instance, consumers rarely pay directly for their own care, so there is little incentive for making trade-offs such as choosing something cheaper that costs less. The regulatory environment often doesn’t allow inexpensive solutions to make it to market. Finally, there are mismatched incentives: hospitals want patients to get that operation, but insurance companies don’t.
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Given all that’s standing in the way of enabling new business models, we must take note when promising ones appear ready to take off. Qliance Medical Management is one organization leading business model innovation on the care delivery front. The Seattle startup is disrupting the insurance and primary care market by simply not accepting traditional policies. Patients enroll directly at primary care facilities, paying a $60 to $120 monthly membership fee (depending on their age) for unlimited services.
...
(Moi ici: E agora um trecho que se adequa a qualquer sector) The lesson isn’t that healthcare companies should accept charging less
and making lower profits. Instead, through business model innovation,
companies need to examine their value chains and throw away assumptions
about the way things are done. By reinventing business models we can
dramatically reduce costs and greatly improve care."
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E no seu sector de actividade, quantos pressupostos assume como válidos porque... sempre foi assim no nosso sector.
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Ainda sou do tempo dos autocarros terem cobrador.
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Ainda sou do tempo em que o motorista de camião era motorista, para cargas e descargas havia o ajudante de motorista...
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Ás vezes, quando durmo em hotéis, ao tomar o pequeno almoço, reparo em pormenores que não consigo enquadrar... para que servem? Por que fazem isto assim? Anos depois, ao ver a série sobre o detective Poirot, descubro alguns desses pormenores e percebo o sentido que faziam nessa sociedade entre as duas guerras mundiais... o mundo seguiu em frente, mas esses pormenores foram ficando por preguiça, por desmazelo, por tradição, por ...
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Não esquecer, que pressupostos deixaram de ficar válidos no seu sector e continuam a ser observados por tradição? Pode subverter o modelo de negócio?
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