sábado, dezembro 31, 2016

Isto está tudo ligado

"If I inquired whether you were unhappy in, let’s say, the social arena, your natural tendency to hunt for confirmations rather than for disconfirmations of the possibility would lead you to find more proof of discontent than if I asked whether you were happy there. This was the outcome when members of a sample of Canadians were asked either if they were unhappy or happy with their social lives. Those asked if they were unhappy were far more likely to encounter dissatisfactions as they thought about it and, consequently, were 375 percent more likely to declare themselves unhappy.
There are multiple lessons to draw from this finding. First, if a pollster wants to know only whether you are dissatisfied with something—it could be a consumer product or an elected representative or a government policy—watch out. Be suspicious as well of the one who asks only if you are satisfied. Single-chute  questions of this sort can get you both to mistake and misstate your position. I’d recommend declining to participate in surveys that employ this biased form of questioning."
Isto está tudo ligado.

Por que será que António José Teixeira e Ana Lourenço e um rol de comentadores transitaram para a RTP?

Trecho retirado de "Pre-Suasion: A Revolutionary Way to Influence and Persuade"

2 comentários:

Joao Figueiredo disse...

Lembra-me os inquéritos de satisfação aos passageiros da CP feitos na segunda quinzena de Agosto com os comboios a funcionar meio vazios.

CCz disse...

Obrigado pelo feedback João,

Ainda esta semana entre Aveiro e Porto, uma senhora reclamou, com bons modos, junto da revisora que os comboios da CP andam mais curtos do que no tempo da troika