quarta-feira, julho 01, 2009

Atenção à gestão da cadeia de valor

"1. Strategic/key members of the supply chain are those who hold the core competencies of the chain.
2. The value propositions of strategic members of the supply chain should be aligned to enhance the value proposition of the entire supply chain.
3. Other members which are not strategic members of the supply chain can have different value propositions, but should support the value proposition of the overall supply chain.
4. The value proposition of strategic members of the supply chain dictate the value proposition of the overall supply chain.
5. The value proposition of the overall supply chain is the same as that of the company that is facing the end customer (Bititci et al, 2004).
6. The alignment of individual value propositions with the overall supply chain ensures the alignment of strategic competencies.
7. The collaboration with strategic members is focused on the improvement of the supply chain competencies."
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Uma empresa ao subir na cadeia de valor tem de ter em conta estes reparos, sob pena de ver a sua competitividade não acompanhar a evolução necessária, por causa de fornecedores que não estão alinhados e não querem eles próprios evoluir.
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Trechos retirados de "Aligning value propositions in supply chains" publicado em Journal of Value Chain Management Vol. 1(1), 13 February 2006

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