quarta-feira, setembro 21, 2016

"to look beyond the economics of the situation"

"Gray areas are situations with high uncertainty and serious human stakes. In these situations, you have to look hard at the economics, but you can’t stop there. You have to approach these problems as a manager and do the best analysis you can, including hard-headed financial analysis. In the end, however, you have to rely on your judgment and resolve these problems as a human being. In these cases, running the numbers and grasping what they tell you is important, but it isn’t enough. With gray area problems, you have to look hard at the economics and look past the economics.
it is important, when you face a great area decision, to look beyond the economics of the situation.
this important obligation — to earn strong returns — doesn’t override or replace your fundamental duties as a human being. And managers have to be careful that they don’t use their economic obligations as excuses for putting their good judgment aside, narrowing their focus, and ignoring their basic human duties."

Trechos retirados de "The “Maximize Profits” Trap in Decision Making

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