"a key difference between being victim to a constraint and transforming it is the relationship between the constraint and the ambition attached to it - they are intrinsically linked. We saw that people in the victim stage tended to reduce the ambition to fit the constraint, while those in the transformer stage tended to leave the ambition high, and use the tension between the ambition and the constraint to drive the search for solutions....A propelling question is one that has both a bold ambition and a significant constraint linked together. It is called a propelling question because the presence of those two different elements together in the same question does not allow it to be answered in the way we have answered previous questions; it propels us off the path on which we have become dependent."
"A Cortebel decide então usar o que tem à mão para criar colecções com marca própria. Inspira-se no espólio vintage, nas botas militares, na sapatilha de ginástica de biqueira resistente, mantém o formato do calçado e procura novos padrões e materiais para reinventar o seu produto. O burel de Manteigas, tecido de lã artesanal, já está a ser utilizado. Tem também botas e sapatos com flores, rendas, bordados, riscas."Continua.