sábado, maio 02, 2015

"Learn to say NO"

"5. Learn to say NOIf you have clearly defined what you go for – a clear value proposition for a specific client segment (who) and a set of distinct, unique activities in your value chain to offer the needs of this client group (what), you will find out that there are lots of things that you are not going to do. There will be customers that you are not going to serve, activities that you are not going to perform and services/products that you will not be offering. In strategy, choosing what not to do is equally important. Using the words of the founding father of modern strategy thinking, Michael Porter: “The essence of strategy is choosing what not to do”. Each strategy should also have a section where it clearly states the noes."
Como não recordar aquela lição de Agosto de 2008:
"The Most Important Orders are the Ones to Which You Say 'No'
É preciso muita coragem para assumir isto.
.
Trecho retirado de "Strategy Execution - The definitive guide" de Strategy Jeroen De Flander

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