sexta-feira, agosto 15, 2014

Argumentos

Utilizo esta frase de Carlos Albuquerque:
"No  regaço do país há inúmeras rosas bem vivas. Mas é muito mau criar a perceção de que só lá estão espinhos"
Para chamar a atenção para este artigo "Save Money - Ten Reasons Why It is Cheaper to Buy From a US Factory Than China" e, convidar a fazer um paralelismo para Portugal e para o que pode ser um futuro melhor. Claro que se a atenção, o tempo e os outros recursos estiverem aplicados na defesa do passado...
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Claro que o artigo está escrito para os que, nos Estados Unidos, mandam produzir na China. Aqui, escrevo para os que produzem em Portugal, para que pensem em argumentos para valorizar a sua capacidade produtiva junto dos que, no resto da Europa, porque controlam o acesso às prateleiras, mandam produzir.
"Shorter delivery time--Marlin Steel is a one to two day point to Chicago or four to five days to California on the back of a truck. (Moi ici: Felgueiras está a 2 dias de toda a Europa Ocidental e Central) China takes 4-8 weeks on a boat and this does not include the typical snafus unloading containers through customs and homeland security at our clogged ports.
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Total cost of ownership--When you add in all the costs of importing like custom duties, insurance, overseas quality inspections, freight damage, etc (Moi ici: Algo que quem lida com o pricing deve perceber e saber utilizar com mestria)
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Higher quality--
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Reduced freight costs--A container of freight from Shanghai to New York Amsterdam is $4,000.00+ however US Portuguese factories can get goods delivered to your door step for a fraction of this price.
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Wage cost improvement--Chinese Factories have to pay their labor 20% more each year for five years. Despite these pay increases, a third of the employee base does not return annually after Chinese New Year. The strains in the Chinese labor system will intensify in coming years as decades of "One Child" policy causes an accelerating labor shortage in China (you read that right)! To make matters worse, Chinese labor has a 50% social security tax burdening them so they are becoming less competitive faster.
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Improved customer responsiveness--When issues arise, US Portuguese Factories own up to our errors and fix the problem. If problems are not resolved, US Portuguese Companies are bound by the rule of law. Many overseas companies are hard to find when problems arise. Good luck dealing with the local Communist Party official in China adjudicating your cross border conflict vs. a local Chinese employer.
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Image/brand--Selling products is easier when the marketing department can boast "Made in the USA." Portugal ou UE...
Better innovation/product differentiation--having a USA Portuguese factory build for your firm will improve collaboration and profits. Ideas will occur on the factory floor, which can be easily tried. Improving cross-pollination with the domestic marketing and engineering team is easy because we all speak the same language in the same time zone. ... This feedback and new client tastes can be quickly adapted into new revision levels of the product. This will make sure your inventory does not become stale--staying relevant in a dynamic fast changing market is critical.
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Inventory management--when some of your finished goods are on a boat and some are in customs, it is hard to manage with confidence when critical components will arrive. Naturally, purchasing managers without confidence of when things will arrive and in what condition, "over buy" inventory. "Purchasing manager job preservation" is an expensive wasteful plan for your company."
BTW "Forbes: The End of Chinese Manufacturing and Rebirth of U.S. Industry"

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