"The story of Blackberry underlines a new truth about the competitive landscape we live in: success or failure isn’t a function of a good product or service, or a well-run, cost effective company with a sound capital structure. It also requires an effective strategy to manage your ecosystem."Como isto é profundo, verdadeiro e actual!
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E não julguem que é só para tecnológicas.
"The solution is not to be vertically integrated but, rather, to control by managing differentiability — i.e., being the actor along the value chain who guarantees the product quality and shapes the experience — as well as manage the replaceability of other actors along the value chain."Qual é o ecossistema da sua empresa?
Trechos retirados de "How Blackberry forgot to manage the ecosystem"
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