"Where Will You Play?This next question determines where the organization will compete — in which markets, with which customers, in which channels, in which product categories, and at which vertical stages of its industry."Trecho retirado de "The 5 essential questions at the heart of any winning strategy – Part 1"
quarta-feira, janeiro 16, 2013
São as decisões dos humanos que ajudam a fazer a diferença (parte VI)
Parte I, parte II, parte III, parte IV e parte V.