Não acredito que as PMEs possam mudar o mundo, acredito, contudo, que podem fazer batota, podem tentar perceber quais são as correntes, ventos e marés, não para as mudar mas para as aproveitar. Nesse sentido, faz todo o sentido pensar em cenários e futurização...
"But he had ensured that weak signals, if there were a lot of them, would add up to something meaningful.Eheheh, continuem a confiar na escala e no pensamento quinquenal do apogeu do século XX e depois não se queixem.
"If I were right, what would I expect to see?" is one of the great questions not least because one of the characteristics of great leadership is pattern recognition and the ability to spot trends or see change before others do. But it's hard to persuade anyone you're right—or your hunch matters—without the data. If you wait until the data's obvious, you've lost your advantage. But if you test your hunches, you could discover you're smarter than you thought."
Trecho retirado de "Turn a Hunch Into a Strategy"